Seeing Everyone: How (Digital) Inclusive Brand Communication Effects Trust and Purchase Intentions

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dc.contributor.authorSandra Holub
dc.contributor.authorThomas Kalischko
dc.contributor.authorMichael Riegler
dc.contributor.authorStefan Eibl
dc.contributor.authorMelanie Cykel
dc.date.accessioned2026-07-22T16:44:56Z
dc.date.issued2026-06
dc.identifier.otherFFH2026_154
dc.identifier.urihttps://ffhoarep.fh-ooe.at/handle/123456789/1864
dc.subjectInclusive Design
dc.subjectCommunication
dc.subjectBrand Communication
dc.subjectVisual Impairment
dc.subjectInclusion
dc.titleSeeing Everyone: How (Digital) Inclusive Brand Communication Effects Trust and Purchase Intentions

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